Youtube video transcript
Hello, YouTube and welcome to my channel. My name’s Phil and I am the income school student. This channel is all about my membership in Project 24, which is a course that was set up by Jim hammer, Ricky Kesler over at income school. So today I wanna celebrate the fact that I’ve been a member of Project 24 for six months.
So I’m gonna give you a detailed update of my website and everything that’s happening. So stick around to find out more. So the purpose of today’s video is basically to show you everything that’s been happening with my main Project 24 website. Also, I wanna share some of the lessons that I’ve learned and some things that perhaps I would’ve done differently if I knew this six months ago.
So don’t forget to watch until the end of the video. And so let’s get into those stats. I want to tell you exactly what’s been happening. So here are the numbers. Okay. We’re here on my computer and I’m just gonna go over some of the stats that I’ve got. So the first thing is I’ve written 65 posts.
Over the last six months, I’ve got 13 YouTube videos and I haven’t paid for any of that. I haven’t outsourced any content on my main project, 24 website. So let’s just go into the stats a little bit more as you can see, I’ve got 38 response posts. 15 staple posts and 12 pillow posts. So I’m, when you are writing your post, you, we start off with that seed in the ground, which is 30 posts, 10 of each type, and you can see I’ve clearly gone for the response post a little bit more.
It really depends on your niche. And for me at the moment, that’s where my niche has taken me. That’s it. Around the most low hanging fruit. So it may be different for you. You may have a lot more pillow posts or a lot more staple posts. And if you can, I dunno if you can hear there’s some guy with a power cleaner outside, so hopefully that’s not too annoying.
It’s given me a bit of a headache anyway, move on. Let’s be professional about this. Okay. So as you can see I’ve got about nine posts that are about seven months old. 15 six months old about eight, which are five months old and 17 that are three months old. That’s mainly what happened in the con warrior content challenge.
The other couple months ago were eight, which are two and five, which I’ve published in the last month. So that’s all of the posts I’ve got. And as I said, I’ve got 13 videos on the YouTube channel. But I really I’ve got something like six subscribers, hardly any views. Most of them are getting fewer than 10 views and they’ve been out there for three or four months, something I really need to get into with YouTube.
But it’s one of those things that’s time consuming and I’m hoping that Soon Jim and Ricky are gonna release a 60 step version of the YouTube course in Project 24. And then I’m gonna really hit YouTube and try to make that work for me as well. Okay. So moving on. So let’s talk about what the numbers look like on the website.
You can see that I’m looking at the page of views here. This is the entire. History of the website. I started it back in May around the 20th, 21st of May, 2019. And that’s up until about yesterday, these stats. So we’ve got in blue, you’ve got a hundred percent of the page of view. So that’s the whole page of views.
Organic traffic is the orange color and that’s about 60. Then I’ve got this other sort of Breakdown, which is just people based in the United States that represents about 38% and then returning users 14%. So just some things to look at. So generally, if you’re looking at the way that the numbers have gone up, you can see at the beginning of the period, not many page views and it’s slowly building.
Towards the last couple of weeks and months, I’ve, there’s a few spikes here and there, and that is purely direct traffic. That is normally something like when I’ve uploaded a lot of new articles and I’ve had them indexed with Google search console. And also I had a few blips where suddenly I’d get.
I dunno if overall I was getting 20 page views a day, I’d have something like 50 additional direct page views. I dunno what Google was doing. Maybe they were checking things. Maybe they were ranking my posts differently, but yeah, so that’s what the bigger blue spiker in the last month, I definitely saw a bit of a decline.
In the actual figures, but I don’t know if that was something to do with an algorithm update or just the normal Google kind of testing a new website. I’m not too worried. You can see it goes up, it goes down, they’re just testing it. Nothing’s gonna really hit for at least 12 months.
So for six months, I think it is pretty healthy. So you can look at the overall figure. The overall figures, let’s say and see how they break down. So all users and that includes direct traffic, which for me is basically Google testing my pages. So all users represent 2,326. Organic traffic is 1,400.
People from the United States, that’s a 903, and that’s 333 returning users of which it may be me quite a lot. I have definitely cut out my IP from Google analytics. Now, but, I’m not sure how good it is because IP changes, IP addresses changed. So anyways just for reference.
So you can see that the on time page is a little bit different between all users and organic, but. Organic traffic around three minutes. It’s not too bad, but that would definitely get me a couple of maybe a couple cents from ads because people were staying on the page more than a couple of seconds.
And you can see the bounce rate is somewhere between 87 and 90. Interestingly enough, it seems that Americans bounce more from my website than anyone else. Maybe that’s because they get their answer straight away. Maybe it takes other people from other countries a little bit longer to read.
I, I dunno. And then we’ve got the exit rates which is quite useful to look at which is from 80 to about 50% for returning users. So perhaps, but returning users are sticking around for longer. Then again, it could be me. Okay. If you compare that, if we just look at the last.
We can see that still blue represents all users, buy organic traffic gone up to about 72% compared to overall it’s about 60%. So I’m getting more organic traffic as time goes on more American users. So 43% compared to 38 overall, and the returning users that’s actually going down. So 13 point 93%.
And overall about 14%. So perhaps I’m writing a more transactional kind of content, perhaps people just get their answers, not coming back, nothing wrong with that. You can still make a business from that as far as I understand. So how does that break down when talking about the actual pages?
Where’s that traffic coming from? So if I looked at just the top kind of pages so at the moment, overall, my top page is actually my homepage, which is a bit unusual. That’s getting about 15% with all users and but only organic traffic, only 3.9 to 2%. Obviously, I think that’s more Google kind of ranking me.
Maybe it’s I wanna say bots, but I’m not too sure. It’s a bit interesting, but the actual post that’s bringing in the most traffic for. For all users. It’s about 14 points 27%. Organic traffic is 22 points 90%. That’s a big problem. That’s not good. Ideally you don’t want anything to be representing more than about 10% of your traffic, according to Jim and Ricky.
So this is a bit of an issue. So hopefully because I’ve put on a lot more a lot more content in the last two months, hopefully those numbers will shift, but obviously I’ve made a, I’ve found a bit of a crack here and. In the market and I’m getting a bit of traffic if right down to the next post.
It’s yeah. Organic traffic. It’s getting about 9%. The third, most high ranking post is getting about 7% and the one after that year, about 7% as well. And then it goes down to about 5%. And the last one I’ll show you here. That’s only getting about 2% and you can see the numbers that that represents for the page views.
So that is overall. If we look at the same kind of figures, I’m for this month, it’s changed around. I’m not gonna give you the URL for the post, but the top post is still the top post. And it’s actually the percentage of traffic it’s getting is 26%. Compared to 22% overall.
So it’s still a bit of a problem. My homepage is now in second place. But again for organic traffic, it’s not getting a lot of page reviews. And then the third most high ranking post is getting about 10%. The one after that is 8% and then goes down to 5%. And then it changes position.
I think it’s hard, isn’t it? Without telling you what the URL is, but position five which was getting seven, 7% that’s overtaken position four overall. So this month they’ve come to swap places. So obviously I’m getting a bit more traction with a newer post. Because I can tell you that three out of the five posts I’ve shown you are the oldest posts that I have, probably the first couple that I wrote about.
And the one that’s going up in my list here. That is probably from the last two, three months. So it’s obviously being ranked a little bit better and it’s bringing in a bit more traffic. So that is the website. That’s the page views. That’s what’s happening at the moment. Let’s talk about money cuz that’s why we’re doing it.
We wanna get money out of this thing. I’m not gonna quit my job just yet, but I have made some money. If you didn’t catch it I had. I put up a video in the last couple of weeks about my first ever Amazon commission. And I was very excited about that. I probably looked like a bit of an idiot on camera, but it’s a very exciting thing.
So let’s have a look at what the figures are now. So overall this is, I only put Amazon. Back onto my website about two months ago, because in the first three months I didn’t actually make any money. I got kicked out of the Amazon associate program. So since I’ve put it back and forth on the website in September, I’ve gotten 55 clicks.
I’ve made two sales. Which gives me a conversion of 3.6, 4%. So I’ve made Amazon nearly a hundred bucks and they’ve given me $4 45. That’s two sales. So one of the sales made a whopping $4 and 40 cents. And sorry, four dozen, $4 and 5 cents. And the second one I got a massive 40 cents. So I’m not even making pizza day just yet, six months in, it’s making some money.
I haven’t put any ads on because I want to wait until I’ve got a lot more page views to take advantage of some of the premium ad brokers, but that’s what my website’s doing at the moment. About 65 posts. So let’s talk about how much time that’s actually taken me to do. Let me just refer to my notes here so I can tell you so as I said 65 posts of which 12 are pillar, 15 are staple and 38 are response posts.
Based on Project 24 standards of how long it takes you to write a post? The response post probably took me about 76 hours. The staple post, about 60 hours to write and the pillar post around 96. Now I come from a background of writing. I did this as a job for three. When I was living in France.
So I’m used to writing. So possibly I’ve done that a little bit quicker, but that would put me at a total of about 232 hours to create those 65 posts. And then on YouTube, as I said, I got about 30 videos. And based on how long it took me to shoot the videos and probably editing is around an hour.
If not more for each video that’s around 20 ish, 20 to 25, maybe 30 hours in editing. It really depends. I didn’t actually record how long it took me. But. So all in all, we’re looking at about 250 hours to do this. Okay. Those are the stats. Let’s move on and talk about what I’ve learned from the experience so far.
Okay. So if you found those stats useful, don’t forget to subscribe to the channel because I’ll be sharing my stats as often as I can. Just to give you a real sort of insight into what it’s like to create one of these kinds of websites. So let’s talk about the things that I’ve learned from this experience.
The first thing I learned really is that search analysis is the most important thing in the world when you’re creating. Websites like this. And I wish I had spent a lot more time on search analysis, but the problem is if you’ve never done it before you don’t really know what you’re looking for. And although the course in Project 24 is very useful and it goes into a lot of detail.
You just need to practice a little bit. So I would recommend that when you get to step eight, which is search analysis in the 60 steps, You spend up to two or three days, really going through everything and exploring, going down all the little rabbit holes and really find, trying to find those 31st PostIts there’s low competition, but likely to be higher the fol.
And for that, I didn’t. But since a couple months ago I did the warrior content warrior challenge. Sorry. I did a much better job with that. It is a skill that develops, but you’ve gotta do it a lot. So if you create your hit list and write 30 articles, you are not doing search analysis.
So that’s why I went up to maybe a week doing your search analysis and really going, as deep as you can into it and really understanding your niche. And finding those low hanging fruit kind of queries and also those underserved topics. Another thing connected to understanding the niche was I wish that I’d spent a lot more time researching my niche in general doing a lot more reading, both online and in books and things.
And just gaining a little bit of knowledge. So what I’ve done is I have a niche that is a hobby and I actually took the hobby up. It’s something I’d been interested in for a long time before. But I’d never done it before, but I started doing the hobby. And just through that, I did gain a lot of knowledge and.
Practical skills, but I wish that before I’d even started writing a post, that I’d done all the background sort of research and learned a lot of the terminology and maybe some of the trending ideas within the niche, all those kinds of things. Just spending a couple of weeks, just really doing some general research.
I think that’s really gonna help you. And also when you’re writing your niche sorry, when you’re writing your post. You’re not gonna be relying on other posts that you find in the site. So you’re not just gonna be scraping information. So you’ll be able to reference back to books that you’ve read.
You’re gonna have more general knowledge than other people that are just basically scraping information from other webmasters. So I think it’s really useful to do that extra leg work and. Down to the research, even for a couple of days before you start the website before you even start the 60 steps.
Another thing is to get into a routine with writing. You’ve gotta treat this like a job, especially if you don’t have a lot of time to write. So for me, I really did treat this like a job. My wife has a regular nine to five job. And she goes to work early in the morning. She comes back.
I go to my job by the time she gets back, but she would wake up and because I live in a small apartment I’d wake up to, so I’d go to work as well. I’d have my breakfast. I’d think about what I wanted to do that day. And I’d start writing. And I would write until lunch and then I’d write for a couple of hours before I had to go to work.
I’d always be in the same space. I have an office space here and I’d have my hit list. So I knew exactly what I needed to do for a particular day. I even started to make a to-do list. So it’s really a good idea to treat it like a job and to get into a routine. Either you write at the same time every day, or you write in the same place, you know exactly what you need to do.
Everything should be as organized as it can be before you start writing that way. You only have to concentrate on writing that post. So that’s something I really learned during this process. Another thing, and I have mentioned this before it was skipping topics or looking for the easier way.
This goes back to having not a lot of knowledge about the niche when I was starting. So I would have my hit list and I found what I thought were good queries to write about, low competition and then I’d go through the hit list and it would be like, ah, I don’t really wanna write that one today.
It seems a little bit too difficult or, ah, it’s not very inspiring today, so I’d skip it. So I ended up with maybe 50% of my post. There was stuff that prob they didn’t hit. They just didn’t quite make it. And I think it’s because I chose the easy route. So if you come up with a hit list, if you choose a title and it’s on your list, write it.
If it’s the next one, write it. If you don’t, you’re just gonna end up doing what I did. For the first 30 posts, 50% of them probably I shouldn’t have written. So just be strict. Don’t skip anything. If it’s on your list, you’ve decided that it’s worthy to be on your list. Just write it, even if it’s painful, just write it.
And the biggest thing I learned, because it’s taken me a lot of time and effort to get to this stage six months down the line, and to be honest, I’m still not making any sizable amounts of money, but it’s motivation. You’ve gotta be motivated. And your friends and family aren’t the best people. Aren’t the best people to motivate you.
Basically, they don’t quite understand what you’re doing. A lot of them might even be against what you are doing. So you need to find like-minded people. So things like going on to the income school, YouTube channel and writing a comment, you’re gonna get the support. You might even get the support directly from Jim and Ricki, or if you join Project 24, you’ve got the community, which is a forum.
Where we can go and ask questions, you get almost instant answers and it’s just the best way. And only by talking to like-minded people, are you gonna have the motivation and the help to get the drive and not to give up? And I found that really useful. I’m in that community every single day.
And it just helps me to remember why I’m doing this, why I’m making the sacrifices, why, the long days, the late nights. And it’s the only way you need to find people to support you and the best people to support you are people doing the same thing. As you’ve seen today, I am making progress with the website, but of course it is slow because what I’m trying to do is build purely organic traffic.
That takes a lot of effort, but it’s not costing me any money. It’s only costing my time and effort, which I think. At the moment it is a fair exchange. So if you are interested in doing the same thing, I really do urge you to become a Project 24 member. So all it takes is just to sign up and start doing it to date.
If that’s what you want to do, please use my link. It’s in the description below. We’ll go over to my website at income school, student.com/Project 24. Honestly, it’s gonna be the best decision you ever make, and you are never gonna regret doing this. So thanks very much for watching. Don’t forget to subscribe to the channel, cuz I’m gonna be giving you lots more content like this and sharing.
My journey. And of course, if you have any questions, please do leave me a comment. I will answer any question you have. And I’m even gonna make a video if it’s a really important question that I think everyone should know the answer to. So thanks very much for watching and I’ll see you in the next video.